(p. pr. & vb. n.) of Prod.

abetment advocacy aegis aid aid and comfort animating animation assurance auspices backing bait boost bribe care carrot championship charity cheering comfort condolence consolation countenance easement emboldening exhortation exhorting favor fillip fosterage goading goodwill guidance heartening help incentive incitement inciting inducement insistence inspiration inspiring inspiriting inspiritment instance interest invitation lure needling patronage payment pep talk percentage persuasive pressing pressure pricking prodding profit promoting promotion provocation reassurance reassuring relief reward seconding shred of comfort solace solacement sponsorship spur spurring stimulating stimulation stimulative stimulus support supporting sweetener sweetening sympathy tutelage urging whet