(n.) The act of pleading for or supporting; intercession; as, advocacy for the homeless\.

abetment admonition advice advising advocating advocation aegis auspices backing briefing bruiting buildup care caution caveat certificate of character championship character character reference charity consultation council counsel countenance credential direction drumbeating encouragement exhortation expostulation favor flack fosterage goodwill guidance hortation idea instruction interest letter of introduction monition opinion parley patronage promoting promotion proposal publicization publicizing recommend recommendation reference remonstrance seconding sponsorship suggestion sympathy testimonial thought tutelage voucher warning