(a.) Beneath the threshold of consciousness; as subliminal advertising\.

anima humana animating force animus atman ba bathmism beating heart biological clock biorhythm blood breath breath of life buddhi coconscious collective unconscious conscience conscious self death instinct divine breath divine spark ego ego ideal ego-id conflict elan vital essence of life ethical self force of life foreconscious growth force heart heartbeat heartblood id impulse of life inner man inspiriting force jiva jivatma khu libidinal energy libido life breath life cycle life essence life force life principle life process lifeblood living force manes mind motive force nephesh persona personality pleasure principle pneuma prana preconscious primitive self psyche psychic apparatus purusha racial unconscious ruach seat of life self shade shadow soul spark of life spirit spiritual being spiritus subconscious subconscious mind subliminal subliminal self submerged mind superego the self unconscious unconscious mind vis vitae vis vitalis vital energy vital flame vital fluid vital force vital impulse vital principle vital spark vital spirit