I think it is shocking to use God’s name with so little reverence as is common nowadays, even among professing Christians. We are told that the Jews held it so sacred that the covenant name of God was never mentioned amongst them except once a year by the high priest on the Day of Atonement, when he went into the holy of holies. What a contrast that is to the familiar use Christians make of it in public and private worship! We are apt to rush into God’s presence, and rush out again, without any real sense of the reverence and awe that is due Him. We forget that we are on holy ground.

Do you know how often the word “reverend” occurs in the Bible? Only once. And what is it used in connection with? God’s name. Psalm cxi. 9: “Holy and reverend is His name.” So important did the Jewish rabbis consider this commandment that they said the whole world trembled when it was first proclaimed on Sinai.