The villager could not even write down what he would like to read, not yet having reached the stage when the mind turns inwards to analyse itself. If you unexpectedly put a boy with a taste for reading in a large library and leave him to himself, he is at a loss which way to turn or what to take from the shelves. He proceeds by experiment, looking at cover after cover, half pulling out one, turning over a few leaves of another, peeping into this, and so on, till something seizes his imagination, when he will sit down on the steps at once instead of walking across the room to the luxurious easy-chair. The world of books is to the villager far more unknown than to the boy in the library, who has the books before him, while the villager looks into vacancy. What the villager would like can only be gathered from a variety of little indications which hint at the unconscious wishes of his mind.

First, the idea that he would require something easy and simple like a horn-book or primer must be dismissed. Villagers are not so simple by any means. Nor do they need something written in the plainest language, specially chosen, as words of one syllable are for children. What is designed for the village must not be written down to it. The village will reject rice and corn-flour—it will only accept strong meat. The subject must be strong, the manner strong, and the language powerful. Like the highest and most cultured minds—for extremes meet—the intelligence of the villagers naturally approves the best literature. Those authors whose works have a world-wide reputation (though totally unknown by name in hamlets sixty miles from London) would be the most popular. Their antiquity matters nothing; they would be new in the hamlet. When a gentleman furnishes a library he chooses representative authors—what are called library-books—first, forming a solid groundwork to the collection. These are the very volumes the country would like.

Every one when first exploring the world of books, and through them the larger world of reality, is attracted by travels and voyages. These are peculiarly interesting to country people, to whom the idea of exploration is natural. Reading such a book is like coming to a hill and seeing a fresh landscape spread out before them. There are no museums in the villages to familiarise them with the details of life in distant parts of the earth, so that every page as it is turned over brings something new. They understand the hardships of existence, hard food, exposure, the struggle with the storm, and can enter into the anxieties and privations of the earlier voyagers searching out the coast of America. They would rather read these than the most exciting novels. If they could get geography, without degrees of longitude, geography, or rather ethnography, which deals with the ways of the inhabitants, they would be delighted. All such facts being previously unknown come with the novelty of fiction. Sport, where it battles with the tigers of India, the lions of Africa, or the buffalo in America—with large game—is sure to be read with interest. There does not appear to be much demand for history, other than descriptions of great battles, not for history in the modern sense. A good account of a battle, of the actual fighting without the political movements that led to it, is eagerly read. Almost perhaps more than all these the wonders of science draw country readers. If a little book containing an intelligible and non-technical description of the electric railway were offered in the villages, it would be certain to sell. But it must not be educational in tone, because they dislike to feel that they are being taught, and they are repelled by books which profess to show the reader how to do this or that. Technical books are unsuitable; and as for the goody-goody, it is out of the question. Most of the reading-rooms started in villages by well-meaning persons have failed from the introduction of goody-goody.

These are the principal subjects which the villager would select or avoid had he the opportunity to make a choice. As it is, he has to take what chance brings him, and often to be content with nothing, because he does not know what to ask for. If any one ever takes up the task of supplying the country with the sound and thoroughly first-class literature for which it is now ready, he will at least have the certain knowledge that he is engaged in a most worthy propaganda—with the likelihood of a large pecuniary reward. Such profits must of necessity be slow in the beginning, as they are in all new businesses, but they would also be slow in working off. It is a peculiarity of the country to be loyal. If country people believe in a bank, for instance—and they always believe in the first bank that comes among them—they continue to believe, and no effort whatever is necessary to keep the connection. It will be generations in dying out. So with a newspaper, so with an auctioneer—with everything. That which comes first is looked on with suspicion and distrust for a time, people are chary of having anything to do with it; but by-and-by they deal, and, having once dealt, always deal. They remain loyal; competition is of no use, the old name is the one believed in. Whoever acquires a name for the supply of the literature the country wants will retain that name for three-quarters of a century, and with a minimum of labour. At the same time the extent of country is so large that there is certainly room for several without clashing.

In working out a scheme for such a supply, it may be taken for granted that books intended for the villages must be cheap. When we consider the low prices at which reprinted books, the copyrights of which have expired, are now often met with, there really seems no difficulty in this. Sixpence, a shilling, eighteenpence; nothing must be more than two shillings, and a shilling should be the general maximum. For a shilling how many clever little books are on sale on London bookstalls! If so, why should not other books adapted to the villager's wishes be on sale at a similar price in the country? Something might, perhaps, be learned in this direction from the American practice. Books in America are often sold for a few cents; good-sized books too. Thousands of books are sold in France at a franc—twopence less than the maximum of a shilling. The paper is poor, the printing nothing to boast of, the binding merely paper, but the text is there. All the villager wants is the text. Binding, the face of the printing, the quality of the paper—to these outside accidents he is perfectly indifferent. If the text only is the object, a book can be produced cheaply. On first thoughts, it appeared that much might be effected in the way of reprinting extracts from the best authors, little handbooks which could be sold at a few pence. Something, indeed, might be done in this way. But upon the whole I think that as a general rule extracts are a mistake. There is nothing so unsatisfactory as an extract. You cannot supply the preceding part nor the following with success. The extract itself loses its force and brilliance because the mind has not been prepared to perceive it by the gradual approach the author designed. It is like a face cut out of a large picture. The face may be pretty, but the meaning is lost. Such fragments of Shakspeare, for instance, as one sometimes still meets with reprinted in this way strike the mind like a fragment of rock hurled at one's head. They stun with rugged grandeur. As a rule, extracts, then, are a mistake—not as a rigid rule, but as a general principle. It would be better for the village reader to have a few books complete as to text, no matter how poorly printed, or how coarsely got up, than numerous partial reprints which lead the thoughts nowhere.

There must be no censorship, nothing kept back. The weakness and narrowness of mind which still exists—curious relic of the past—among some otherwise worthy classes who persist in thinking no one must read what they dislike, must not be permitted to domineer the village bookstall. There must be absolute freedom, or the villager will turn away. His mind, though open to receive, is robust like his body, and will not accept shackles. The propaganda should be of the best productions of the highest intellects, independent of creed and party. A practical difficulty arises from the copyrights; you cannot reprint a book of which the copyright still exists without injury to the original publisher and the author. But there are many hundred books of the very best order of which the copyright has expired, and which can be reprinted without injury to any one. Then there are the books which it may be presumed would be compiled on purpose for the object in view when once the scheme was in working order. Thirdly, it is probable that many living authors when about publishing a volume would not object to an arrangement for a production in cheap form after a reasonable time. So that there is no such difficulty here but that it might be overcome.