To know pure, delicate, full-flavored vanilla extract at its very best—try Price's Vanilla. Only the highest quality beans, carefully chosen, are used. Perfectly cured and extracted to get the true, pure flavor; this flavor is then aged in wooden casks to bring out all its richness and mellowness. That—and that alone—is Price's Vanilla.

For nearly seventy years—the quality of Price's Vanilla has never varied. It is always the best that can be made! Insist upon Price's from your grocer—don't take a substitute. If he hasn't it in stock, he can easily get it for you!