An Evening with "Ads."

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Set the Juniors to collecting clever pictorial advertisements, omitting, of course, the liquor and tobacco ones. Each might learn what facts he can, of general interest, regarding the trade-mark chosen or the business represented in connection with the pictures he has selected. Then the Juniors invite their friends, young and old, to a social “evening with ads.”

The pictures are pinned by the Juniors to a large sheet previously fastened to the wall. After they have been thoroughly examined by the guests, they are taken down and distributed by the Juniors. One picture, together with paper and pencil, is given to each guest, who is then requested to write, in verse, a few lines to fit the picture. After this all are called upon to read what has been written. For example, a shirt-maker has an advertisement showing the picture of the back of a man’s head labelled, “This is Tom; meet me face to face,” with the question, “Am I Irish or Scotch?” written above it. The rhyme produced to fit it was as follows:

“Can this be Tom, the piper’s son,
Of pork-abstracting fame?
If so, he must be Irish, sure,
The pig could prove that same!
And Irish linen shirts, you know,
Must be the very best;
So buy your goods henceforth of Tom;
You’ll find they stand the test.”

The papers are collected and put in a safe place, after which a vote is taken on the merits of the various effusions.

The pictures are then again distributed, this time to their owners among the Juniors, who have been making them a special study, and each Junior who is prepared tells a fact or two in regard to one of the pictures. The trade-mark of a certain popular brand of cocoa originated in Holland more than two hundred years ago, and no doubt the way in which it came to be chosen would make an interesting story. These incidents will bring out still other similar facts which the guests may happen to know regarding the advertisements, and a half-hour or so will thus pass pleasantly and instructively to all.

Refreshments may consist of some of the articles advertised, or of sandwiches, apple salad, small cakes, and lemonade, or, if in the proper season, hot maple syrup and biscuit at a charge of twenty cents a plate. If so voted, a more or less extended report of the evening’s entertainment may be sent to the newspaper; and a marked copy may be sent to the firm whose unique picture advertisement won the popular vote. This should be accompanied by a letter of explanation.

                                                                                                                                                                                                                                                                                                           

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