WHEN this little publication first made its bid for favor, the Editor had one idea paramount above all others. That was to dodge the avalanche of press agentry which inundates the business, and instead to give the public entertaining and TRUE information.

That idea, while broadened, is still the main spring of FILM TRUTH.

Some editorial rats have peeked out of their habit formed cobweb and thrown a few scurrilous bouquets at us.

That is to be expected.

On the other hand, we have yet to hear from a single reader that we have offended.

From the early days of the motion picture industry, we have derived our income from it. We have breathed, eaten and slept with motion pictures before us. We wish to see the business on a continually mounting plane. And, such little as we can do to accomplish this, we are doing.

FILM TRUTH has no ‘grudge fights’ with player or company. Where criticism may enter one month, praise is just as liable to be the portion of the same person the next.

If we err, it is as much a regrettable occurrence to us as to the party erred against. And our columns are open to the other side on such occasion.

Fair play is given all. Particularly to that reading public which wishes truth, and usually gets buncombe.